creai

Impact Report

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Follow-through

Viewers who said they'd apply something, asked again two weeks later. Counted per intention, not per person — the platform holds no viewer identity.
–acted on
–intentions answered

Returning viewers

Viewers who chose to share how they use the extension, counted by a random per-channel id. A strict subset of Reach below — these are the people who opted in, not your whole audience.
–came back
–viewers sharing
–sessions per viewer
–videos per viewer

Reflection mix

How viewers described their own state after answering, as a share of all answers that carried a reflection mapping. Self-reported, not inferred.

Engagement & comprehension

Answer rate is the share of prompts shown that got an answer rather than a skip. Comprehension covers only prompts that declare a correct answer.
–prompts shown
–answered
–answer rate
–comprehension

Reach

How far the prompts travelled in this period.
–videos engaged
–learner sessions
–installs

Top issues to act on

The prompts most worth fixing, ranked by how much they're hurting engagement. Always across all time, not just the selected period — a prompt that broke last quarter is still broken. Not included in the printed report.